SING IT, LAURIE! Debuts on Sprout on March 25

NEW ANIMATED MUSICAL SHORTS FEATURING

THE VOICE AND LIKENESS OF LAURIE BERKNER

TO DEBUT ON SPROUT ON MONDAY, MARCH 25

PRESCHOOL NETWORK INTRODUCES MUSIC-THEMED CONTENT TO AFTERNOON BLOCK

AND NEW MICROSITE ON SPROUTONLINE.COM

Sing It, Laurie!, the new animated musical preschool series co-created by best-selling children’s recording artist Laurie Berkner and Little Airplane Productions’ Josh Selig, is coming to 24-hour preschool television channel Sprout. The short-form series will debut exclusively on the network beginning Monday, March 25. Sing It, Laurie! is the first collaboration between Laurie and Little Airplane, the Emmy Award^®-winning studio behind Wonder Pets and Small Potatoes.

Starring Laurie’s voice and featuring her original music written for the series, Sing It, Laurie! is about a little girl who uses her music and songs to help her better understand the world. In every episode, Laurie sings a song about a theme such as dressing up, having a party or making artwork. The series also stars Grammy Award^®-nominated recording artist Lisa Loeb who performs the roles of twin sisters, Mellie and Nellie.

In addition to Sing It, Laurie, Sprout will be introducing a variety of music videos into its afternoon block between the hours of noon and 4:00 p.m. ET, featuring other popular children’s artists. Also in conjunction with the debut of musical afternoons on Sprout, a music microsite will be launching on SproutOnline.com where preschoolers and their families can watch full-length videos on a special video player, and play games such as “Sing It Laurie Musical Adventures” and “Chica’s Costume Concert.” Additional videos featuring some of Laurie’s most popular songs will also be available online.

To watch a preview clip of Sing It, Laurie! Click here

Disclosure: Thanks to the PR firm for the opportunity to share this post. I received no compensation in exchange for this post.

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